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ix reasons why your small business needs a website1. A small business website gives you access to millions of potential clients
Over 700 million people have access to the internet with well over 30 million in the UK alone! Think of it as the world's newspaper, with a circulation of millions!
2. Advertising your business online can be cheaper - and more effective - than any other form of advertising
If you're advertising in a local newspaper, for example, chances are you're paying hundreds of pounds for an advert which will be seen by a maximum of around 20,000 people. Your own website gives you an unlimited audience - and in most cases will cost less than one newspaper advert. It won't be used to wrap tomorrow's fish and chips either! Your own website also gives you access to pay per click advertising schemes, which means that you only pay for your advertising when it's effective.
3. Your own website is essential if you want your small business to remain competitive
Did you know that most people who are thinking of purchasing goods or services will use an internet search engine to find what they're looking for? If you don't have a website and your competitors do, you could be missing out.
4. New clients will expect your small business to have its own website...
... and if it doesn't, they're going to wonder why. It used to be the case that when a prospective customer was interested in your business, they'd ask you for a business card. These days, it's much more likely that they'll ask for your website address, and if you don't have one to give them, they may be forced to conclude that your business isn't quite as professional as they'd thought.
5. Marketing your small business is easier when your have your own website.
Many small businesses which fail in their first year of business do so due to marketing - or lack of it. A good marketing campaign is absolutely essential if you want your business to succeed. If you have a business website, you can take your marketing campaign online, making it both cheaper and more effective for your business.
Of course, now that you know why your business needs a website, you'll naturally be wondering where to get one. Before you do anything else, click hereto get a free, no obligation quote from Hot Igloo - or simply contact us.
Alternatively, click here to read five more reasons to buy your small business website from Hot Igloo Productions...
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